|
Foundations of Successful Direct Marketing
You can attend FREE with STAR12 membership - Get more info.
Program Description:
Fast-Forward Your Learning Curve by Discovering the Fundamentals of Extraordinary Direct Marketing
Whether you’re creating a simple fund-raising letter or a million-dollar campaign, the fundamentals of successful direct marketing always apply. Attend this unique and informative two-day seminar, and you’ll learn the simple and effective rules, tips, and techniques of outstanding direct marketing.
Foundations of Successful Direct Marketing is the ultimate guide to direct marketing for marketers everywhere. Give us two days of your time and we’ll equip you with the knowledge and skills you need to plan, execute, evaluate, and oversee direct marketing campaigns with complete confidence, and spend your budget – whether it’s $1,000 or $1 million – more productively!
Gain Sound Strategy From A True Marketing “Know-It-All,” Alan Rosenspan!
Oftentimes, direct marketing seminars are ineffective because the trainer leading it leans too heavily on the database side – or the creative side – and neglects half the audience. We’re proud to have Alan Rosenspan, a direct marketing pro equally comfortable on both sides of the coin, leading this seminar. A “know-it-all” in the most positive sense, Alan will use his experience as one of the nation’s most sought-after direct marketing professionals to provide answers for all your direct marketing questions.
You’ll Learn What REALLY Works In Direct Mail – Not Just Pie-In-The-Sky Theory
This hands-on and interactive course will immerse you into the heart of what makes direct marketing one of the most profitable mediums around. You’ll analyze successful campaigns to see what worked and some projects that should have never left the drawing board. We’ve packed this training event with plenty of skill-building exercises and open discussions so you’ll get involved from the very first minute – and not feel like you’ve sat through a two-day lecture.
Master Successful Direct Marketing Techniques – In Just Two Days!
Why waste your time doing months of research on your own – or losing precious marketing dollars learning by trial and error on the job – when we’ve done all the work for you? Attend, and you’ll master the techniques for managing any size direct marketing campaign from its inception … to targeting your audience and getting the right lists … through the creative process that gives form to your ideas … and finally accurately analyzing your results. Don’t let another direct mail piece underachieve – ever! Enroll in this powerful workshop today!
|
