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Business Writing Skills
Introducing a one-day workshop packed with skills you’ll use every day to make a powerful impact —­ quickly and easily —­ every time you put words to paper.

You can attend FREE with STAR12 membership - Get more info.



Program Description:

Dear Professional:

Good business writing grabs your readers’ attention ... it commands involvement, enhances understanding and inspires action. Simply put, good business writing gets results.

While the objective of every business writing project is simple, many professionals flounder when they put words to paper. That’s usually because they’ve bought into ideas about writing that just aren’t true. For instance, do you ever find yourself thinking ...

“Good writing is a talent you have or you don’t, and I’m a ‘have not.’ ”

“Writing is a laborious, frustrating process.”

“Good business writing adheres to strict grammar and composition rules, and I’m not interested in nor do I have time to memorize a bunch of rules.”

If you can converse successfully in your organization, you can be a good business writer ...

  • Writing skills CAN be learned
  • You CAN cut your writing time by 30 percent to 40 percent and reduce the frustration dramatically
  • And, you don’t have to memorize hundreds of rules
Maybe best of all, when you attend this workshop, we’ll show you how to avoid all of the dread and most of the drudgery in your business writing.

Take this important career-enhancing step toward better writing by enrolling in How to Write Better & Faster today!

Sincerely,

John Carey
Director of Curriculum

P.S. Did you know that 98 percent of top executives cite effective business writing skills as those most critical to professional recognition and personal success? Make a commitment to your personal and professional development by enrolling in this workshop today!


One-Day Seminar

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Cancellation Details:
If circumstances arise that require you to cancel your enrollment, see cancellation details below.


What is STAR12?   
This event is FREE for STAR12 pass-holders — Get more info.

+ Register for STAR12 and attend this event for FREE!

Get More Info About STAR12STAR12 Gives You Unlimited Access to Live Seminars & Webinars for a Full Year!

STAR12 is the premier training resource professionals go to for the answers they need. STAR12 offers the only complete learning center that combines unlimited, free access to live one- and two-day seminars, webinars, and online training.

When you register for the STAR12 All-Access Training Pass, you’ll get this event — and every event after this — for FREE!* And the best part is, you can get everything the STAR12 pass includes for only $299. Learn more

*You’ll have the option of registering for STAR12 during checkout.


+ What You'll Learn: (click + to expand)

  • Learn the secrets to writing effectively and efficiently — without sacrificing essential content
  • Discover fail-safe methods for presenting complicated information in easy-to-understand language
  • End the composition struggle — quickly and easily transform rough ideas into concrete, well-structured paragraphs organized for maximum impact
  • Master the techniques that successful writers use to get the right words flowing automatically
  • Uncover surefire ways to motivate your reader to take the action you want
  • Gain tips that writing pros use to make your readers want to read ... and then give them sharp images that enhance understanding
  • Use amazingly simple techniques to sell your ideas, products, services ... even yourself ... easily
  • How to say “no” or “sorry” and deliver bad news with tact
  • How to use a conversational tone to grab your readers’ attention ... and hold it
  • Learn can’t-miss strategies that will have you handling complaints and dissatisfied customers with kid-glove diplomacy



+ Who Should Attend? (click + to expand)

Because exceptional writing skills are the mark of exceptional professionals, this workshop should be considered a career essential for all success-minded professionals.



+ Workshop Agenda: (click + to expand)

Turning Ideas Into Writing: Tips for Getting Started Quickly

  • 5 simple ways to plan what you write
  • Ever put off writing because it takes too long? Learn how to cut writing time by 30 percent to 40 percent!
  • 3 key questions to answer before you begin writing
  • A systematic way to organize even the most complex writing tasks
  • Surefire tips for overcoming writing anxiety

Writing Letters, Memos and Reports That Are Organized and Reader-Focused

  • How to prepare correspondence that says “professional”
  • Reader-friendliness: Why the words you choose affect the results you get
  • Capitalize on your personal style to make your writing more interesting and more effective
  • Eliminate monotony in long reports and complex proposals
  • Winning formats for reports and proposals
  • The do’s and don’ts for writing powerful memos
  • Make your readers comfortable ... and keep their attention ... by using language they can relate to

Making Sure Your Message Is Clear and Your Writing Is Error-Free

  • Avoid the errors most commonly made in letters and memos
  • Five questions every piece of writing should answer
  • How to present details clearly and explanations simply
  • Shortcuts to handling grammar and spelling problems
  • Ever have trouble deciding when to use “affect” and when to use “effect”? There are 12 commonly confused word pairs that you need never mix up again
  • Quick references you’ll want to keep close by every time you write
  • Four simple cures for the most common sentence ailments

How to Influence, Persuade ... and Sell!

  • A simple way to add impact to every sentence
  • 7 C’s of convincing business writing
  • How to be more persuasive ... especially when you expect considerable resistance from readers
  • Discover the proven techniques used by professionals to stimulate reader interest
  • 2 tips that will add punch to every paragraph
  • Sell anything ... products, ideas, services, even yourself ... with greater success than ever before!

Conveying Professionalism and Credibility in Your Writing

  • Words that are never appropriate in business writing
  • How to align your writing with the image your organization wants to project
  • Learn one simple technique that will make all your writing easier to read and more powerful
  • How to trim the fat from all your business documents
  • Gain recognition and respect for being a business writer who gets results for your organization

Using Contemporary Writing Techniques and an Inviting Tone to Stimulate Reader Interest

  • Ever wonder if the writing “rules” you learned in grammar school still apply? We’ll explode the myths that may be holding you back
  • When jargon is appropriate ... and when it’s likely to distance you from your reader
  • How to use an active voice and a conversational tone to enhance how much your reader will remember
  • Cut stiff, outdated lingo from your documents — and replace it with sharp images that enhance understanding
  • Why being concise is imperative to achieving results from your writing in today’s work environments

Practical Solutions to Real-World Writing Challenges

  • Deliver bad news with tact
  • How to write “no” letters with a “yes” sound
  • Write complaint letters that get immediate action
  • Respond to complaints with relationship-rebuilding success
  • Concrete tips to uncomplicate the writing of instructions, procedures and explanations
  • How to make written requests that get favorable replies
  • Writing for special situations: Letters of reference, introductions, condolences, congratulations, or apologies



+ Attendee Reviews: (click + to expand)

“This program gave me the tools necessary to improve my business communication —­ the speaker took a boring subject and made it humorous and easy to understand. Thanks!”
Brenda Vincent
Secretary
Magma Copper

“It was one of the most enjoyable and informative training sessions I’ve ever attended.”
Paul D. Robbins
Manager
Distribution Operations
USPS

“It’s unfortunate this program isn’t ‘mandatory’ for everyone entering the workforce!”
Deanna Larson
Medical Management Consultant
GAB Business Services Inc

"The best, most interesting & down-to-earth conference I've ever been attended."
Kathy Kelley
Secretary
AR-PERSCOM

"Excellent seminar. Great quotes and thoughts to use both professionally and personally."
Linda Hudson
Facility Coordinator
The Western Group



+ Recommended Companion Resource: (click + to expand)

The Essentials of Business Writing
Item #4310
A Simple Guide for Writing it Right — Every Time!

Regular Price: $12.95 US / $14.95 CAN
Your Price Only: $11.65 US / $13.46 CAN
Add this product with your event enrollment
and you'll save an additional 10%!

Designed as a comprehensive “refresher course,” this little gem is filled with quizzes, checklists and exercises guaranteed to polish your skills and boost your writing confidence. Once you’ve mastered the fundamentals of good business writing, you’ll easily create written messages that are powerful, persuasive and professional — every time! Let’s face it, well-written communications say more than what’s written on the page. You’ll clearly and concisely convey not only the point of your message but also the extra punch that says you are an intelligent, competent professional. Communication is essential to your career. Make sure you have the tools you need to succeed and order your copy of The Essentials of Business Writing today!



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100% Satisfaction
Guaranteed!


Cancellation Details: If circumstances arise that require you to cancel your enrollment in Business Writing Skills, you may substitute another person in your place or receive a credit memo for a future seminar of equal value. Or, you may receive a refund, minus a $10 enrollment processing charge, provided you notify us at least five days before the training. At that time, any additional online training materials included in your registration will be deactivated.

Additionally, if your enrollment included a STAR12 membership, it will also be cancelled at that time. Once you attend Business Writing Skills, or any other seminar through your STAR12 membership, no refunds will be granted.

 

Continuing education credits may be recognized by your professional board. Contact your own board to find what’s required.

If you have any specific questions concerning our CEU/CPE programs, please e-mail our CEU/CPE representative.

 

Interested in bringing
this training on-site?


We can customize this program to address your organization’s unique needs and bring it to you ... when and where it’s most convenient for you.

Get More Info >>
or call us at 1-800-344-4613

 

100% Guarantee:

At National Seminars Group, our #1 goal is to give you the tools you need to succeed. That’s why every seminar, conference and training resource we offer is 100% guaranteed. Every time.

National Seminars Group is a division of Rockhurst University Continuing Education Center, Inc.
P.O. Box 419107 Kansas City, MO 64141-6107 Phone 1.800.258.7246 Fax 1.913.432.0824


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